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12 Dec, 2025
There are certain conversations that stay with you long after the cameras stop rolling.
Not because someone said something motivational, not because somebody tried to sound like a genius.
But because you’re sitting across from a person who’s actually built something substantial and you can tell every answer comes from experience, not theory.
That’s exactly how I felt while recording Season 2 Episode 5 of The Kshitiz Podcast with Sahil Shah, founder of Hungrito.
Now if you’ve spent any time in Gujarat, there’s a good chance you’ve come across Hungrito at some point. Most people know it as a food platform. Some know it because of the events. Others know it because they’ve seen the brand all over social media.
What interested me wasn’t the content. It was the business behind it. Because turning a hashtag into a company is one thing.
Turning it into a recognised brand, building communities around it, creating large scale events, working with major partners, and continuously finding new ways to grow is an entirely different challenge.
This is probably the question that sat at the centre of our entire conversation.
Everyone wants attention today.
Brands want it.Creators want it.Businesses want it.
The internet has made it easier than ever to get noticed and harder than ever to stay relevant.
What fascinated me about Sahil’s journey is that he didn’t just build an audience.
He built trust.
And once people trust what you’re creating, opportunities begin showing up in places you never expected. That’s how a content platform becomes an events company.That’s how an audience becomes a community.
And that’s how a business starts expanding far beyond its original idea.
I’ve always found it funny how people look at successful events.
They see packed venues, celebrities, performances, sponsors, influencers, and immediately assume everything is going perfectly.
Nobody thinks about the planning.Nobody thinks about the risks.Nobody thinks about the amount of money that’s already been spent before the first guest even walks through the door.
One of my favourite parts of this episode was hearing Sahil talk about what really happens behind the scenes.
Because whether you’re running events, building a startup, launching a brand, or investing in businesses, the reality is always the same.
People see outcomes.Very few people understand execution.
At some point in every entrepreneur’s journey, the conversation eventually reaches the same place. Competition.
In this episode, we spoke about companies like Swiggy and Zomato, but what made the discussion interesting wasn’t the comparison itself.
It was understanding how businesses find opportunities in markets that already seem dominated.
The truth is that most people spend too much time looking at what the biggest players are doing and not enough time understanding what customers actually want.
That distinction sounds simple. In business, it’s everything.
The reason I started this podcast was never to create another interview show.
There are enough of those already.
I wanted to create conversations that ambitious people could listen to and walk away with a different perspective.
Sometimes that perspective comes from a founder.Sometimes it comes from an investor.Sometimes it comes from a creator.This episode happened to bring all three together.
Sahil’s story isn’t just about food, events, content, or marketing.
It’s about recognising opportunities, adapting quickly, and understanding how to build something that people genuinely connect with.
And honestly, that’s a skill that applies to almost every industry.
I love speaking to people who have built businesses from the ground up because they understand something that can’t be taught in classrooms.
Execution.
Ideas are everywhere, Execution is rare.The journey of Hungrito is proof of that.
What started as a simple concept eventually became a recognised brand, a thriving community, and a business that continues to evolve.
If you’re interested in entrepreneurship, marketing, branding, content, events, business growth, or simply hearing how successful founders think, I think you’ll enjoy this episode.
Season 2 Episode 5 of The Kshitiz Podcast with Sahil Shah is now live, and trust me, this conversation goes far beyond food. It dives into what it really takes to build something that lasts.
